Group JKC WorkCaseStudy, English, pll_59944bfc4c9db
Identity / Digital
Genius Lifestyle
Date
August 16, 2017
Project
Genius Lifestyle
Services
Brand identity. Digital. Social media marketing. Startegy.
Online

LIVE IN THE NOW

Genius Entertainment is a online streaming App that has Movies, documentaries from the 30’s, 40’s 50’s and 60’s to today. Our objective was to develop a brand and digital strategy that included social media campaigns.

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As part of the strategy, digital and social media campaigns were created around their catalog of films. By showcasing a specific category or film weekly, we were able to target groups that resonated with those film and thereby increased visibility, likes and conversion rates.

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